Gone are the days when earning a five or six figure salary was reserved for the few learned, professional, white-collar and government employed worker.
Today, irregardless of your defining status, it has become easier to generate income without adherence to traditional conformity! Thanks to the disruptive platforms in our wake like TikTok.
Such unprecedented digital dynamism is a clear and agent call for action- that we need to embrace the current wave of change, while anticipating for even more technological uncertainties in the future.
Recent reports on the African digital economy indicate that Kenya is ranked among the top African countries with the highest internet penetration and users.
This alone implies that digital creators in Kenya can now leverage their huge, loyal followers and communities, to monitize their online creativity.
In the recent past, especially in the last three years, Kenyans on TikTok have realized this, and continued to amass active communities-earning huge sums of money in the process.
In case you doubt the lucrative monetary benefits that come with loyal followers on platforms like TikTok, Times Digital has herein compiled a list of Kenyans who have boldly dived into the TikTok pool, and reaped beyond their imagination.
Moya David
With over 4.25 Million followers on TikTok, this seasoned dancer is definately a big household name. For those with a presence on TikTok, David Moya needs no introduction since he is all over.
Incase you are not familiar with this name, just take a virtual tour around TikTok and other social media platforms; you will definitely spot him doing what he does best. Dancing!
Azziad Nasenya
With over 2.8 Million followers, Azziad Nasenya is a force to reckon with. She joined TikTok when it was at its peak in 2019. After taking part and overcoming numerous challenges, She got verified by TikTok. Today, Azziad is being paid to push brands on her TikTok handle.
A year later in 2020, her video on TikTok dancing to Femi One and Mejja’s Utawezana hit song went viral, making her an instant star. The TikTok queen is also a radio host at Sound City Radio.
Dennis Ombachi
With over 2.3 Million followers, Dennis Ombachi has ruled the TikTok realm for sometime now. The former Olympian and professional sportsman is a self-taught chef who’s videos have attracted loyal followers on TikTok.
In 2022, he was named TikTok Africa Top Creator. Before creating cooking videos, Dennis Ombachi was instrumental in taking Kenya Rugby 7s to the Olympics. Ombachi calls himself the Roaming chef. Interact with him on his TikTok handle.
ThePrinceKelvin28
As a professional in the medical field, Kelvin is among the top influencers on TikTok. According to Starngage list of top 1000 Kenyan TikTok influencers in 2024, Prince Kelvin has in the recent past attracted over 1 million followers on TikTok with his straight s3xual health advice videos.
His TikTok followers love him because he covers traditionally untouched topics.
Young TIT Crew
This dance crew commands over 0.89 Million following on TikTok. Their huge following and loyalty has increased in the last two years, thanks to their artistically stunning dance moves.
As a group that shares their dancing skills on TikTok, Young TiT Crew is made up of young Kenyans who were initially friends before coming together to form a crew.
These youths get invited to perform on events and entertainment spots. To get a glimpse of this fast-rising dance gurus, check out some of their supperb videos on TikTok.
Conclusion
Contrary to popular misconceptions, it is undeniable that you could be broke today, but wake up tomorrow as a TikTok millionaire. With such online trends developing in Kenya, influence and power is obviously expected to shift from conventional authorities such as politicians, public figures and celebrities, to follower-backed digital creators.